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YOUR BRAND IS SINCERITY

Your brand is best represented by styles that convey friendliness.

COLOR
natural, spring and summer pastels, more feminine, most common colors are teal & kahki


SHAPE
soft curves, symmetrical, intimate, small


SOUND
environmental sounds, acoustic music, calm, conversational voices


TEXTURE
textured, authentic, soft surfaces, natural, delicate textiles


SMELL AND TASTE
florals, spices, ³comfort² flavors