WE'RE BRAND- CENTRIC
Long before today’s à la carte services movement, Gibbons Peck opened our doors as a brand-centric creative services firm, with full agency services available via partnerships.
As our industry evolved, we remained ahead of the curve. Pushing into branding, direct marketing, website development, email marketing. All built on an underpinning of strategic thinking and high creative standards.
Although we’ve served clients and brands across a broad spectrum—package goods, home furnishings, aerospace manufacturing, arts marketing—we’ve concentrated on brands that serve communities. Community healthcare. Community education. Community banks.
Today, we still produce work by our mantra…strategy, concept, execution. But our definition of strategy has taken us beyond traditional ideas of branding and advertising—deep into the digital space.
Smart website functionality (making rich visitor data available). Remarketing (bringing visitors back). Automated and inbound marketing (keeping the conversation going). Content marketing (establishing thought leadership). We’re excited about the promise of digital technology to bring brands to life and make marketing programs organic, two-way conversations.