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A Christian school set out to evangelize its culture and standards in a way that spoke to multiple generations of students, graduates, and faculty.

Gibbons | Peck:

  • Discovered the unique parent | teacher | student partnership that has defined the school’s culture for decades.
  • Built a 360 degree sensory branding system to communicate the culture consistently, both internally and externally.
  • Developed a “voice” and visual approach that tied the traditional, family-oriented culture to the school’s ultimate benefit – academic achievement in a serious Christian environment.

Results: Branded materials met the goal of increases enrollment by 10% and increased the credibility of the recruiting effort – resulting in consistent growth.

Asheville Christian Academy Marketing Materials
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